Insulet Corporation is seeking a visionary and data-driven Senior Manager, Insights & Analytics – Digital Marketing to shape the future of our digital health landscape. Operating in a hybrid capacity out of our cutting-edge offices in Acton, MA or San Diego, CA, this pivotal role is dedicated to expanding the reach of our life-changing Omnipodยฎ product platform. If you are an analytics expert passionate about translating complex performance marketing datasets into high-impact commercial growth strategies, this career-defining opportunity is built for you.
Job Overview
- Company: Insulet Corporation
- Position: Senior Manager, Insights & Analytics – Digital Marketing
- Location: Acton, MA or San Diego, CA (Hybrid)
- Salary Range: $168,600 – $252,900 a year
- Job Type: Full-time
Primary Responsibilities
- Strategy Implementation: Collaborate directly with the Director of Digital Strategies and global business partners to roll out high-performance direct-to-consumer (DTC) and healthcare provider (HCP) digital marketing initiatives.
- Cross-Channel Analytics: Interconnect multi-channel data touchpoints across TV, OOH, paid search, email, and social media platforms to deliver a unified, holistic overview of user journeys and overall marketing ROI.
- Dashboard Development: Partner with our digital marketing agency and website analytics managers to build visually compelling Global Digital Dashboards that map real-time web performance, conversion metrics, and ad effectiveness.
- Funnel Optimization: Design, deploy, and monitor continuous A/B testing frameworks and conversion rate optimization (CRO) strategies targeting the acquisition and lead-generation funnels.
- Market Intelligence: Conduct deep-dive market research and competitive analysis to keep pace with emerging global digital trends, technological innovations, and dynamic landscape shifts.
Eligibility Criteria
Required Experience & Background:
Applicants must hold a Bachelor’s Degree, preferably with a concentrated focus in Marketing, Digital Media, Communications, or Journalism. Candidates are expected to possess at least 10+ years of professional industry experience, with a mandatory background in digital marketing environments. Proven strategic and executional proficiency across multiple stages of the customer acquisition funnel is necessary, alongside deep technical familiarity with Business Intelligence (BI) tools, advanced tracking methodologies, and data visualization software.
Preferred Qualifications:
While diverse digital backgrounds are highly valued, previous experience navigating highly regulated landscapesโspecifically within the medical device, pharmaceutical, or healthcare sectorsโis strongly preferred. Past success managing multi-national operations or driving performance marketing programs within a fast-paced agency setting will significantly set top candidates apart.
Workplace Environment & Team Culture
At Insulet, we foster an environment deeply rooted in collaboration, continuous innovation, and compliance. This hybrid role balances remote flexibility with regular, high-energy on-site collaboration, enabling you to partner seamlessly with legal, regulatory, clinical, and country-specific commercial teams. You will join an expanding, performance-driven global marketing division that actively celebrates shared insights, diverse cultural perspectives, and a mutual commitment to patient empowerment.
Why Choose Insulet Corporation?
Joining Insulet Corporation means aligning your career with a rapidly expanding global leader in medical device technology. We offer an exceptionally competitive annual base salary of $168,600 – $252,900, supplemented by robust incentive compensation programs. Our employees enjoy a comprehensive, top-tier benefits package designed to safeguard their personal and financial well-being:
- Comprehensive medical, dental, and vision insurance coverage
- 401(k) retirement plan featuring generous company matching
- Generous Paid Time Off (PTO) allowances for work-life harmony
- Dedicated employee health and wellness programming
An Award-Winning Culture of Innovation
Founded in 2000, Insulet is dedicated to simplifying life for individuals with diabetes via our revolutionary tubeless Omnipodยฎ 5 Automated Insulin Delivery System. Our meteoric growth includes seven consecutive years of 20% or greater revenue growth and a doubled intellectual property portfolio over the last year alone. We are proud to be officially recognized as a Top Workplace USA, recipient of the Top Workplaces Cultural Excellence Award for remote work, and ranked among Americaโs Most Responsible Companies by Newsweek.
Step-by-Step: How to Apply
If you are ready to apply your technical analytics expertise to a mission that changes lives globally, we encourage you to submit your application immediately. The application process requires you to submit a tailored resume highlighting your 10+ years of digital marketing strategy and funnel optimization experience. Positions remain open until filled, but early submissions receive immediate priority consideration from our corporate talent acquisition team.
Quick Job Summary Table
| Attribute | Details |
| Company | Insulet Corporation |
| Salary | $168,600 – $252,900 a year |
| Key Requirement | 10+ years of Digital Marketing experience & BI tool proficiency |
| Location | Acton, MA or San Diego, CA (Hybrid) |
| Application Link | Apply on Company Site |
Explore More Opportunities
To keep your career momentum moving forward, we invite you to browse similar leadership positions hosted across our recruitment network. Explore our recently updated listings for Senior Digital Marketing Manager roles in Massachusetts, or compare career trajectories across our specialized Healthcare Analytics portals. Reviewing these additional openings can help you gauge regional market trends and identify further avenues for executive growth.
Final Encouragement
Do not miss your chance to leverage your strategic digital marketing insights for a truly profound purpose. Insulet Corporation thrives on hiring amazing, highly motivated professionals guided by shared values to exceed customer expectations. Take the definitive next step in your professional journey and apply today to join our expanding, award-winning team!